Gear

Today, Casio announces the release of the GST-B100RH, the latest G-SHOCK model in collaboration with professional basketball player, Rui Hachimura. As the second Japanese player to be drafted in the NBA, Hachimura has been an all-star player of team G-SHOCK at the outset of his successful first year with the Washington Wizards. As part of [...]

Today, the McDonald’s All American Games is unveiling this year’s 2017 adidas uniform collection. The collection pairs the latest uniform innovations with design elements that speak to the rich history of the Games and celebrate Chicago. To add an element of personalization, the 2017 adidas uniforms will incorporate the various sports cities and states where [...]

Following the success of the Levi’s NFL and MLB Collections, Levi’s has announced its new NBA Collection. Inspired by contemporary streetwear that’s been culturally recognized for decades, the Levi’s NBA Collection was designed for fans looking for apparel options beyond a t-shirt and jersey. The collection marks the brand’s third major sports league endeavor since [...]

adidas and McDonald’s today debuted the new uniform and footwear collection for players competing during the 39th Annual McDonald’s All American Games at Chicago’s United Center on March 30. The collection brings the latest adidas technology to the nation’s best high school basketball players, including both men’s and women’s jerseys that feature a modernized pinstripe [...]

A little over half-way thru the first year as being the official on-court sock of the NBA, brand Stance can already call this partnership a success. Having already done specialty on-court socks for league happenings like Dr. Martin Luther King Jr Day celebration or a specific franchise retiring a player’s jersey number, Stance has already [...]

For the past three calendar years, lifestyle retail franchise VILLA has revamped their complete shopping experience by not only including a webstore, but releasing exclusive collaborative sneakers and apparel. In touch with the sneakerhead community, VILLA also knows which personalities to tap for bringing their product in the best light possible. This latest collaboration pairs [...]

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The partnership between Stance and Dwyane Wade continues on with the release of their Fall 2015 collection. Inspired by the art-deco style of architecture seen around Miami & classic stripes, the new Fall 2015 curated by Dwyane Wade for Stance continues to ride the vibrant wave seen since the partnership’s inception. Constructed with combed cotton [...]

When the current NBA uniform and apparel contract with adidas reaches completion at the end of the 2016-17 season, Nike will begin its tenure as the official sportswear provider to the league. After agreeing to a eight-year partnership, terms of this outfitting deal differ in several key ways from the current NBA deal. The biggest [...]

The basketball sock market has exploded in the last few years thanks largely to the sportswear brands shifting back to the high sock look. Seeing the opportunity, company Stance filled a void by offering stylish options at a quality high enough to rival the leading sportswear brands that were doing it. Their success has led [...]