Adidas

Adidas Basketball and Marvel recently announced that they have joined forces to create the limited-edition “Heroes Among Us” collection including five new footwear designs. Basketball players, like Super Heroes, have alter-egos. Just as Super Heroes don masks, players don uniforms, and each athlete represents a different power and skill. These unique powers, once assembled, create [...]

Utah Jazz star guard Donovan Mitchell celebrated his rookie season with hundreds of fans at the adidas Sport Performance store in Santa Monica on Tuesday night. Mitchell recently transitioned from wearing his adidas “Rookie” gear to apparel featuring “Spida” as Dictionary.com added Spida as an official entry on Tuesday with the definition: “A basketball species [...]

Having problems sleeping at night? Afraid of busted ankles, the stare down and BBQ chicken? Fear the beard? For any defender in the game, James Harden is the ultimate nightmare. If you too are tired of the league’s most lethal step-back keeping you up at night adidas has the antidote – the Nightmare colorway of [...]

John Wall’s free agency has ended, shoe sponsorship free agency that is, as Wall has decided to sign a five-year endorsement deal with Adidas. [tweet https://twitter.com/ShamsCharania/status/950066255809138688?ref_src=twsrc%5Etfw] As mentioned by The Vertical, kind of a bizarre scenario for Wall to have left Adidas two years ago and mostly wear Air Jordan’s or Nike’s in the two [...]

Adidas has unveiled the Dame 4, the fourth signature shoe for basketball star and hip-hop artist Damian Lillard. Designed to eliminate distractions, Dame 4 is rooted in all day comfort and versatility to support Dame’s Oakland grit and relentless hustle. It’s seamlessly designed with focus and function in mind, ensuring sock-like comfort and fastened stability [...]

Today, the McDonald’s All American Games is unveiling this year’s 2017 adidas uniform collection. The collection pairs the latest uniform innovations with design elements that speak to the rich history of the Games and celebrate Chicago. To add an element of personalization, the 2017 adidas uniforms will incorporate the various sports cities and states where [...]

The Three Stripes introduced the Crazy Explosive through the athletes that wear them,now they will release to the public. The Adidas Crazy Explosive Low Andrew Wiggins debuts this weekend. The model is being worn by some of Adidas’ top athletes, and will finally release in retail stores. The pair for Wiggins boasts an all-blue textile [...]

James Harden created a legacy as one of the most-decorated players in Arizona State history averaging 19 points, 5.4 rebounds and 3.7 assists per game during his two seasons as a Sun Devil. To celebrate Harden’s evolution in Tempe, where his No. 13 jersey now hangs from the rafters, Adidas has introduced the Harden Vol. [...]

Kristaps Porzingis of the New York Knicks has joined the Adidas Basketball family. The young superstar is entering just his second year in the NBA and has already made significant waves as a leader on the court. Adidas is looking forward to having Porzingis bring his one-of-a-kind game and personality to the brand. “I’m happy [...]

Foot Locker has a new campaign featuring James Harden and the adidas Ultra Boost. ‘James Harden’s Inner Voice’ is a commercial highlighting Foot Locker’s back-to-school campaign. The spot features NBA star James Harden and the voice of actor Colin Farrell. Here is what Foot Locker had to say about the campaign: The commercial opens on [...]