Kicks

This week the Crazy Light got another push with the help of Footlocker and this new commercial. The video pushes the difference the adiZero Crazy Light makes not just on the courts but also in places like the club or your latest private jet. To help hammer the point home adidas turned to rapper Big [...]

November 22, 2011 – Ben Berry Next month adidas Basketball is set to release a new adiZero Rose 2.0 inspired by the uniforms of the Simeon Career Academy Wolverines; the high school team Derrick Rose played on. Those familiar with the Simeon Wolverines know that their colors are fluorescent blue and a bright yellow so [...]

November 18, 2011 – Ben Berry The UA Juke is in stores right now but has been met with a lukewarm welcome, mostly due to the limited amount of colors available for the shoe. With only the SMUs available right now being a white pair with a black toecap and HeatGear ankle sleeve and a [...]

November 4, 2011 – Ben Berry When it comes to sneakers, guards have had the signature shoe game on lock for a long time. There are of course a few breakout exceptions but shoes made for guards seem to be the ones preferred. Dwight Howard and adidas want to change that mentality with the new [...]

November 3, 2011 – Ben Berry Last week the team from Under Armour Basketball was gracious enough to extend an invitation to us to attend an Under Armour launch event in NYC. In attendance were UA athletes Brandon Jennings, Kemba Walker, Derrick Williams, and Greivis Vasquez. A few of the known rare Bloodline SMUs were [...]

November 2, 2011 – Ben Berry When super-producer Swizz Beatz became the acting Creative Director of the Reebok Classic division, a few things became certain in regards to the future of the company. It has been well documented already that Mr. One-Man Bandman is an admirer of Jean-Machel Basquiat’s work and since the artist already [...]

November 2, 2011 – Ben Berry The Air Flight One made its debut to the world during the ’94-’95 NBA season on the feet of a player who has come to be known as ‘Penny’ Hardaway. Before his own signature sneaker series with Nike, Hardaway was a premiere player in the Nike Flight campaign and [...]

November 1, 2011 – Ben Berry When a basketball player receives a signature sneaker, ‘home’ and ‘away’ versions that feature the players current team colors are generally amongst the first colorways released. With the NBA still having an active lockout there isn’t much use team colors so sneaker manufactures have the chance to look past [...]

October 26, 2011 – Ben Berry When I first showed you Penny Hardaway’s upcoming signature shoe pack, only images of the first three sneakers from Penny Hardaway’s signature line were included but we knew then that this was a five-shoe pack so now we take a look at the arguably the most popular sneaker Hardaway [...]

October 25, 2011 – Ben Berry From bringing you the necessary tools to find and play in the game, the adidas-sponsored Run With Rose in Chicago was an event that we were all over since its inception but our coverage hasn’t stopped with the event. Below is a video highlight reel of some of the [...]