Inspired by the change in the Chinese Zodiac is ‘The New Year’ colorway of the Under Armour ClutchFit Drive Low. For ‘The New Year’ UA ClutchFit Drive Low, a goat (or ram depending who you talk to/where you live) head is on the tongue to acknowledge the new Chinese New Year animal. This colorway of [...]
This year when the Chinese zodiac calendar changes, it will be the Year of the Goat. With this year specifically being the Year Of The Water Goat, that is where the swirling graphic on the upper of the ‘Chinese New Year’ Air Jordan XX9 comes from. One of the best features of the Jordan XX9 [...]
Holidays are marketable. Using annual happenings as inspiration for product is cool, and for the first time ever, Chinese New Year will be acknowledged by the NBA in the form of special Golden State Warriors uniforms. February 19th marks the beginning of the Year Of The Goat and the restart of the Chinese zodiac calendar. [...]
January 27, 2015
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Ben Berry, Gear, Kicks