Nike iD

Gary Neal has been on a tear during the last two NBA Finals games with the San Antonio Spurs. Last night, Neal lit up the AT&T Center with a barrage of 3s in a Nike iD version of the Zoom KD IV. Neal, who came off of the bench, played a little over 25 minutes [...]

Both the High and Low cuts of the Air Force One return to the Nike iD sneaker customization program with the option of going ‘Invisible’ with translucent parts. When it comes to having invisible front panels on your custom AF1s, there are two ways to do it. One is having an entirely clear toebox like [...]

At the beginning of the year, Kobe Bryant alongside Nike iD held a contest where entrants would design a pair of the Kobe 8 System on the Nike iD sneaker customization program and the winner would see their design on Bryant’s feet this season. After announcing a winner in late February Kobe recently showed off [...]

To celebrate the All-Star Weekend festivities down in Houston this weekend, the Nike iD sneaker customization program adds the ‘Extraterrestrial’ option seen on the other Nike Basketball All-Star Weekend sneakers. The space theme continues on what started at All-Star Weekend last year out in Orlando, which is perfect for Houston given the already-established ties with [...]

Released at the beginning of this current NBA season in 2012, the Nike LeBron X is easily been one of the most popular basketball available right now.  Already an option for customization thru the Nike iD program, the latest signature sneaker for LeBron James multiplies the possibilities by adding new colors. Metallic Gold Grain and [...]

Ever since The LeBrons animated web series and the release of the LeBron VI colorways of the current LeBron James signature sneaker have seem to release buy the tons and off the strength of the huge success the last two sneakers were, the LeBron X is in place to move in volumes. There haven’t been [...]

October 3, 2011 – Ben Berry    When NBA players with sneaker deals drop their latest signature shoe consumers, for the most part, can predict the first few colorways that will be released. A two-or-three color combination of their team colors and a mostly white pair with their team colors paneled make up the first [...]