hopeful

Fox Sports went out on a limb for a new marketing campaign for the New York Knicks in the past week that included New York City subway advertisements that either said “Hopeless” or “Hopeful” about the Knicks. As you can surmise, New Yorkers responded to and constantly shared all of the “Hopeless” versions you could [...]

April 29, 2011 – The Hoop Doctors Questions started to rise about the Boston Celtics when they traded Kendrick Perkins. Luckily for Boston, Jermaine O’Neal has stepped up big for them so far in the playoffs. Hopefully, they’ll have the services of their other O’Neal soon… The Boston Celtics hope to have Shaquille O’Neal back [...]