LeBron James has released 14 signature shoes thus far in his 14-year NBA career. He signed a $90 million shoe deal with Nike at the age of 18 before ever even stepping on an NBA court and it’s worked out for Nike.
Now he has helped in another groundbreaking endeavor and maybe his most substantial in the realm of shoe apparel, he has helped design a specialty shoe for disabled athletes.
LeBron James, Nike unveil a new shoe designed for disabled athletes https://t.co/gVwob8i8R4 pic.twitter.com/W5v1SeWVRT
— NBC Sports (@NBCSports) March 21, 2017
The LeBron Soldier 10 FlyEase is modeled after his signature shoe but is designed with disabled athletes in mind as there are no laces and the shoe is secured by Velcro straps and zippers, making it easier to take on and off.
He unveiled the specialty shoe by presenting them to kids he was visiting at the Cleveland Clinic Children’s Hospital and Rehabilitation Center.
Here is a quote from James about the shoes and what they mean to him:
“Sports should never be taken away from a kid,” James said. “It creates fun. It creates laughter. It creates brotherhood or sisterhood. To be able to have shoes that are easy to get on and off gives kids another opportunity to live out their dreams.”
Just another example of LeBron using his stature and influence in a positive manner to improve the communities around him.
