Reports surfaced this week that Madonna is going to be the entertainment at this year’s halftime show during Superbowl XLVI in Indianapolis. Stop me if you’ve heard this before.
Madge was scheduled to squeeze into her cones in 1998 and according to Dan Patrick, was slated for sometime in the 2000s too.
No one is surprised that Madonna’s name is being thrown around since the NFL seems to have an unlimited supply of money to put a bunch of aging rockers on a stage surrounded by glowstick-holding pre-approved “fans”. Since money is no matter, why not spice things up a bit and go bigger and better than a singer who wasn’t relevant until someone else copied her (again)?
My idea? The halftime show of the Superbowl should be a game between the Drew League and the Gooden League’s best players.
It works on so many levels. First, the NFL will be able to pay for the salaries and insurance necessary to keep the NBA players in the game happy and well cared for. Secondly, you’ll get the demographic reach that you wouldn’t normally get with just football. The odds of coaxing Sebastian Pruiti out of his video den (which I assume is the NBA version of JP’s office from Grandma’s Boy) are slim if you’ve got a Lions-Patriots Superbowl. Throw in the chance to do some film analysis of Demar DeRozan’s true shooting percentage and his affect on a game and even Kevin Burke will tune in during halftime.
Finally, it’s the ultimate power move for the NFL. By foregoing music and all the classy nip-slips that come along with musicians, you are guaranteed to have a family-friendly atmosphere. Well, unless this happens. But still, what better move by Goodell and his goonies than to prove the unlimited power of the NFL by making one of the other four major sports the equivalent of the bearded lady tent during halftime?
Best idea ever? Yes, I think so.
Dane Carbaugh is a published research author and can be found writing about the NBA all over the Internet. He can be found on Twitter at @DaneCarbaugh
