Sneak-a-Peek

When if comes to the affordable, minimalist Roshe Run sneaker, Nike has seen a lot of success thanks largely to great internet marketing. While the original model wasn’t for everything, the Swoosh is looking to expand fanbase of their simple-looking sneaker with the Zoom BB Roshe which is tooled specifically for basketball. On what is [...]

With LeBron James and the Miami Heat moving closer to that Larry O’Brian Award this season, it makes sense for Nike to have the next signature sneaker for a marketing entity as big as LeBron to already be its final stages. During a recent Heat practice, LeBron James worked out in an entirely black version [...]

Just like previous Air Jordan Retro releases with speckled midsoles, this sneaker has taken on the ‘Oreo’ nickname but the box acknowledges the Stealth grey color used on the upper. The Jordan 4 is one of the most popular Air Jordans ever so this new, simple colorway is sure to be as coveted as originals. [...]

While Chris Paul has just begun his route to an NBA title with the Clippers in an updated version of his regular season sneaker, Jordan Brand already has CP3 geared up for next season with a new signature sneaker; the Jordan CP3.VII Since there is no official info on the CP3.VI yet, the extent of [...]

Earlier in the year, former Jordan Brand brass Gentry Humphrey made mention that 2013 will see an onslaught of Nike Foamposite releases with two new pairs that he feels will rival the popularity that the ‘Galaxy’ Foamposite One from the 2012 All-Star Weekend caused. Recently, camera phone pictures of a yet-to-be-announced pair of the Foamposite [...]

While over where I am in the Western Hemisphere and all, the Li-Ning Way of Wade isn’t available to us right now save for the about 150 pairs that are in the US right now that aren’t owned by Dwyane Wade. It is about to hurt that much more for those anxiously waiting for their [...]

Basketball sneakers are generally planned up to 18 months ahead of release schedule to do wear/testing to work out as many problems with the shoe as possible before it hits store shelves. Knowing that piece of info helps to understand why we were able to get not only the line drawing & colorway list for [...]

There is not a sneaker I can think of that is more popular right now that the Foamposite. Whether it be the one Foamposite One that Penny Hardaway wore & has his log on the heel of or the Foamposite Pro that has a big Swoosh on the outside, that is what people like. Something [...]

Three months into 2013 right now in March, we are getting our first good look at the 2013 Hyperdunk. Continuing to build on tech applications first seen on last year’s Nike Hyperdunk model, the 2013 editions features a mesh tongue with a Hyperfuse build which is supported by independent Flywire cables first seen on the [...]

Since joining the Miami Heat, LeBron James has always reached the NBA Finals.  Starting that same year, the signature sneaker series for LeBron has always had a post-season sneaker likely under the assumption that we paired with Dwyane Wade and Chris Bosh would make good on the statement about bringing multiple championships to Miami.  Here [...]