Nike officially unveiled the Hyperdunk 2015 here in two upcoming colorways. Releasing in over 15 countries, the Nike Hyperdunk 2015 is said to get its futuristic design from the Nike Mag (the sneakers from Back to the Future II) and have hightop sneaker support while performing like a lowtop shoe. The Nike Hyperdunk 2015 saw [...]
After winning the 2015 NBA Rookie of the Year award, Andrew Wiggins will be properly geared up for his second season with this Player Edition version of the adidas Crazylight Boost 2015. Becoming known as the ‘AW15’ adidas Crazylight Boost 2015, this sneaker gets its maple leaf graphic inspiration from the trees that Wiggins grew [...]
Basketball sneakers are big business. If you haven’t picked that up yet, there is still time to get familiar because this bubble doesn’t seem to burst anytime soon. As a game, basketball is the fastest rising sport around the world, and with interest broadening it makes sense that there are new companies forming to cater [...]
June 25, 2015
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In a sportswear climate where the internet is the most important resource, those in search of information about sneakers will find it if searched properly. Instead of unauthorized images leaking to the web spoiling surprises, Jordan Brand has taken the approach of “laying their cards on the table” by detailing some of their upcoming releases. [...]
Inspired by Stephen Curry’s favorite football team is this upcoming Curry One Low colorway. When it comes to the ‘Panthers’ Under Armour Curry One Low pulls its color-blocking directly from the Carolina Panthers uniform colorway. It makes sense that the Panthers are Stephen’s favorite NFL team since his father, Dell Curry, spent years on the [...]
When comic book movies release, the licensing for the intellectual property involved is big business. Marvel’s Avengers: Age of Ultron is out in theaters right now and to help with general brand promotion is this collaborative sneaker pack with adidas. The colorway inspiration translates very well; the four selected Avengers are represented well each on [...]
Since playing in the same basketball games as a young Kyrie Irving in New Jersey as a kid, I feel personally invested in his success despite having a minuscule impact. That is definitely why this new Nike Kyrie 1 colorway stands out to me. Officially knows as the ‘Letterman’ Kyrie 1, this upcoming colorway of [...]
When the current NBA uniform and apparel contract with adidas reaches completion at the end of the 2016-17 season, Nike will begin its tenure as the official sportswear provider to the league. After agreeing to a eight-year partnership, terms of this outfitting deal differ in several key ways from the current NBA deal. The biggest [...]
Becoming the most popular Under Armour sneaker by far, the Curry One Low is coming out to satisfy the clamors from Dub Nation and elder Splash Brother fans. For the ‘Warriors’ Under Armour Curry One Low, the colorway inspiration comes directly from the Golden State team colors. No gimmicks needed here for the first lowtop [...]
Since coming under the Nike umbrella while still in high school, LeBron James has been touted as “King” and we were told by aggressive marketing that we aren’t just watching basketball history be made; we serve witness. This new Nike LeBron 12 reminds us. A very timely release with the NBA Finals underway, the ‘Witness’ [...]