Official Releases

The technology seen during the 90s sneaker scene is was different than it is now.  The leather was heavy, the cuts of sneakers were sky high, and capsulated Air units were a dramatic break thru in cushioning.  This was also a time that Reebok had the game on lock thanks to their Pump line.  Adult [...]

Right now, adidas is has marquee players in three of the biggest basketball cities in the NBA: Los Angeles, Chicago, and New York City in the form of Dwight Howard, Derrick Rose, and Iman Shumpart respectively.  To celebrate that, adidas created pairs of the adiZero Crazy Light 2 and Top Ten 2000 sneakers inspired by [...]

A new NBA season means a new signature sneaker for those players privileged enough, and without a doubt, Kobe Bryant is one of those players.  For his eighth signature sneaker with Nike, the Kobe 8 System has an added emphasis on being lightweight. With a snakeskin print purposely designed as such to play off of [...]

The recovery process of Derrick Rose thankfully hasn’t stopped adidas from continuing with the release of colorways of the adidas Rose 3 sneaker and the latest pair to drop pays tribute to Derrick Rose’s mother, Brenda. Similar to last season’s adiZero Rose 2.5 with the same inspiration, the adidas Rose 3 ‘Brenda’ features a high-quality [...]

Ready to see who the President of the United States will be for the next few years?  While you might not be, Jordan Brand definitely is with the release of the Air Jordan I – ‘Election Day’. Not just bearing American flag colors, the inspiration for this Jordan I is hammered home by the insole [...]

Even though Derrick Rose is sidelined right now, adidas Basketball is continuing to drop new colorways of the adidas Rose 3.  The latest Rose 3 sneaker we have official news about is the ‘90s Throwback’ edition. This ‘90s Throwback’ adidas Rose 3 is said to be inspired by the vibrant colors often worn & related [...]

For Chris Paul’s sixth signature sneaker with Jordan Brand, advertising innovators Wieden & Kennedy were tapped to create an ad campaign highlighting how CP3 would cut through the city as well as how the world around him interacts with his movement which eventually leads to Paul on the court and breaking down a defender. While [...]

Three limited edition pairs of the latest Jordan Brand signature sneaker for Chris Paul releases later on this month.   Inspired by CP3’s passion for fast cars, the Jordan CP3.VI Nitro Pack are guaranteed to be seen on your feet while blowing past someone on the court in true Chris Paul fashion or just casually [...]

Now that the ink is dry on the partnership between Dwyane Wade and Chinese sportswear brand Li-Ning we get our first taste of what is to come with the Li-Ning Way of Wade ‘China’ pack.  During my interview with Dwyane Wade he mentioned that his first two pairs of Li-Ning sneakers will be the Li-Ning [...]

#MakeTheChange It has been well documented that Dwayne Wade has left Jordan Brand for different pastures in the form of Li-Ning. This has gotten a lot of attention which is the goal of companies who endorse players anyway so Li-Ning might already be getting their money’s worth with this deal. Li-Ning and Dwayne Wade will [...]