Since coming under the Nike umbrella while still in high school, LeBron James has been touted as “King” and we were told by aggressive marketing that we aren’t just watching basketball history be made; we serve witness. This new Nike LeBron 12 reminds us. A very timely release with the NBA Finals underway, the ‘Witness’ [...]
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hyperposite
KD 7 Available On Nike iD For Customization
After the official unveiling of the Nike KD7 and already seeing upcoming colorways months in advance, the Swoosh is already opening up the new Kevin Durant sneaker for personalization thru the Nike iD program. As far as the personalized options go, on the first screen you are given the option for a solid Hyperposite panel [...]
LeBron James, Kevin Durant, & Kobe (??) Get Updated Sneakers For Playoffs
The NBA Playoffs are about a month away so the time is ripe for Nike to unveil the updated versions of their premiere signature sneakers for the post season. Take a look at what Kevin Durant, LeBron James, and (possibly) Kobe Bryant will be wearing as part of the 2014 Nike Elite Team sneaker series. [...]
Sneak-A-Peek: 2014 Nike Basketball Sneaker Preview
Being in the last month of 2013, I can’t help but look ahead to basketball sneakers coming out next year so take a very early look at a few of the kicks the Nike Basketball division has scheduled for 2014. Presumably seen displayed here is the Zoom LeBron Soldier 8, Lunar Hyperdunk 2014, and Hyperposite [...]
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