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Video: “We Not Me!” – What Brotherhood Means To Garnett in Boston

Anklesnap November 13, 2008 Blogs 3 Comments

Kevin Garnett, Ray Allen, Paul Pierce, Jersey's

November 13, 2008 – Dr. Browntorious

So you are all familiar with these “Basketball is a Brotherhood” videos by now. The setting for these videos basically began with Gilbert Arenas picking up these young ballers at a streetball court in Washington, Gilbert then takes these starry eyed players to the Wizards arena to shoot hoops and learn some tips on being a guard or ‘a creator’. Of course following that initial video with Arenas the ballers have since traveled to Orlando to get trained by Dwight Howard on being a big man or “commander”, to Houston to play an exhibition game where they got to meet both Tracy McGrady and Tim Duncan, now finally this particular journey ends in Boston with Kevin Garnett.

If this video campaign is really about basketball being a brotherhood, what better place to end up than Boston where Kevin Garnett, Ray Allen, and Paul Pierce exemplified a basketball brotherhood last year by putting aside their personal goals or statistical needs for the greater good of the team to make something special happen. That special season resulted in an NBA title, and certainly lifelong friends in the Brotherhood of NBA Champions.

This video was definitely my favorite out of all of the Basketball is a Brotherhood spots so far. KG and the Boston Celtics both just have a special aura about them, that screams the slogan “We Not Me!” without any effort whatsoever….Check it..

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  • Melo_Time

    Garnett is a pretty intense dude. He’s motivating even off the court

  • jigga_wha

    My favorite video was the one with McGrady and Duncan coaching! Not sure if the ending of the game was staged or not with the three pointer to win it, but that was the best one for sure. 2nd best was the Garnett one takin’ it to the streets in bean town.

  • http://www.nba.com Darius

    cool commercial. Garnett is a legend in boston now, but not as much as pierce, they should have used Pierce.